History of KLR
KLR deodorant began with
a rash. The rash was caused by
chronically irritated skin…underarm skin….from a deodorant/antiperspirant that
at first seemed effective, but within weeks not only caused burning, irritated
skin but also began to leave stains on shirts.
The rash was bad enough that the skin owner had to go without ANY
deodorant/antiperspirant for more than a week to allow the rash to subside. During that time this person became a
motivated shopper, and looked at EVERYTHING available on the shelves to address
the deodorant/perspiration problem. In
the end, several different products were tried.
But one product seemed to do as well as any of the others and be the
most gentle of all. That was a
crystallized mineral salt, a salt of alum.
It was called a deodorant. This
product was used for years as the deodorant of choice and worked well. But the product had drawbacks. Sometimes it was hard to find in the
stores. It was messy. You had to wet it and then try to wipe the
wet surface on your skin, while it dripped down your hand and arm. As you used the product, the size of the
crystal would shrink, and it would get more difficult to hold. It would fall out of any holder it was sold
in. And if it fell on the floor, it
would shatter, creating a mess and sending you back to the store for more.
Twenty years went
by. This person, who had started and run
several businesses, was still using the same deodorant product. One morning while opening up a new container
of deodorant he slipped, dropping the deodorant crystal on the floor and
watched it shatter into hundreds of pieces.
Determined to use some of that mineral crystal, he took a few big pieces
of the shattered remains to the kitchen, crushed them with a rolling pin, and
mixed them in tap water. After a few
minutes, he took some of that solution and used it as his deodorant. This makeshift product worked for the next
week until he got back to the store to buy more. But that incident left him thinking about the
vulnerabilities of the product he was using and the possibility of creating
something new and different that would utilize a better applicator method for
that favorite deodorant product. That
thought process seemed easy but it took more than a year of tinkering with
ideas and designs before a simple intuitive applicator for a liquid deodorant
product emerged. It took another 3 years
to secure patents and functional designs, and then it took more time to translate
those designs into an applicator that could actually be mass-produced. Simultaneously, work with formulating
pharmacists was required to produce a water-based alum mineral deodorant with
stabilizers and preservatives that all worked well together. The end result of these efforts is the new
product, KLR deodorant, that we sell today.